With a high Luxury background, GÉRALDINE BOUBLIL has always been a Fashion passionate. Former alumna at Givenchy and Dior, respectively in Paris and London, she also had several fashion experiences during her 2 years living in New York as a fashion consultant and stylist. Back to her hometown in Paris, she founded her shoe line Erin Adamson - name inspired by her 2 kids - then curated her blog Erin Off Duty, since 2017, always influenced by a strong fashion aesthetic and design of her everyday entourage.
Fashion connoisseur and true Parisienne
Géraldine daily draws her inspiration from art in all its forms. She has been partnering with brands like Cartier, Prada, Burberry, Fendi, Dior to name a few artistic, digital and styling projects including Master Classes on the retail side. She has been getting press coverage regularly in Vogue, W magazine, Elle Harpers Bazaar, The Telegraph, WWD, L’Officiel.