Ilenia Toma

Ilenia Toma

Ilenia Toma


With her half French and half Italian background, Ilenia’s sense for fashion is in her genes.

Ilenia is born and raised in Switzerland, where she as well ran her own coiffure salon for almost 10 years until she eventually discovered her passion for fashion and digital creation on Instagram over 12 years ago and quickly decided to take risks and change her path.

Ilenia’s career deepened when she started to have her first sponsorships on Instagram, which led her to open her own fashion blog 10 years ago.

Her constant growth forced Ilenia to quit her career as a hairdresser and move to Milan, where she parallel to her profession as influencer did master her bachelor degree in fashion marketing and communication at IED and simultaneously performed as a consultant in the social media team inside the LVMH group.

After her studies, Ilenia decided to open together with her partner Simon Nygard, their proper consultancy and creative agency called SIILENT Studio that is now based and registered in Switzerland and counts clients such as Valextra, Rhanders, Kinraden, Tom Wood, Bonastre, Teurn Studios and more to her loyal clients.

Ilenia & Simon are now based in Paris and follow several activities in the fashion field without aiming to stop anytime soon.

Ilenia counts to our first collaborators for Ilio Smeraldo, where she successfully continues to give her creativity to our best selling shoes.


"I always struggled to find nice mules, especially with plateaus.

Therefore I wanted to create the perfect mule that comes with a nice plateau and as usual for me, with a leather sock, that transforms your mule into a boot."


Discover her design.